You can only open the doors to your club for the first time once. The lead up to that big day is key to your club hitting the ground running and it’s success. Take measures to build awareness of your new fitness club with prospective members to … More
The road to becoming an owner of a successful new fitness club can seem daunting and a long struggle. But there are a number of ways which you can improve your chances to getting there. Here’s a few tips to setting up your new fitness club for … More
Have you ever been working out at your local fitness club and thought you could do better? Maybe you’ve always wanted to start your own gym? or are just looking to shake things up a bit from your 9-5 desk job? Whatever your reason, now is a great … More
In today’s day and age, it’s relatively easy for anyone to create their own websites for their gym. There are a number of platforms for which you can sit down at your computer with little to no coding experience and knock out a visually … More
In recent years, the American Fitness Industry has seen a shift in demand for health clubs. You might be surprised to hear that the average size of American Gyms is actually getting smaller given the fact industry revenue figures have been increasing … More
For many gyms when they first set up shop with their shiny new machines, dumbbells and bathrooms there is a lot of excitement among new members to get in and try the place out. After a few years, this shine will fade due to the hard daily use of your … More
Highly gym-saturated locations lead to slowing growth and, in many cases, the weaker (not literally) clubs members end up being consumed by the more established facilities when they struggle to compete. For example, recent reports show … More
The icy blast sweeping across the United States last week not only brought inches of snow and freezing temperatures to the country, but something far scarier and worse for fitness businesses - an avalanche of excuses for people avoid working out. For … More
Keeping club members engaged with your club can be a challenge even for the most seasoned fitness club owners. If you’re club is a member of GymMaster, there are a number of features which can be simply and effectively incorporated into your … More
Encouraging members to use the GymMaster app at your facility will increase your fitness clubs engagement with members and subsequently boosts member retention. Building the relationship between you and your clients is an important part of client … More
With a new year comes a new round of potential members for your gym. Most gyms have a minimum age for their members, whether it be to adhere to regulations or self-imposed limits. The next generation are about to be hitting the gym in their droves - … More
On any given day, the average American is exposed 5,000 advertisements. Now, try and think back on how many ads you remember from yesterday.. One, maybe two if you’re lucky? People physically can’t remember all of the advertisements … More
As we settle into 2018, we wanted to take a look back at some of our most popular blogs over the years. These are the 6 popular read blogs from 2017, with some wonderfully relevant tips to keep your business on top! We love sharing informative, … More
We’re looking at the role of automation in your gym, and the role it plays in increasing your member retention. Automation is a term thrown around a lot these days—after all, it’s work being done for you, without you having to manually do it! You can … More
The American College of Sports Medicine (ACSM) has debuted their 12th annual survey of the top fitness trends for 2018, and there are some interesting expected trends appearing on the top 10 list. High Intensity Interval Training (HIIT) comes in as … More
Have you got something special to offer your members? Does it justify a high price memberships? The way that people justify your prices depends on how your frame your offering. This blog gives you a few tips to make sure your customers aren’t being … More
This Feature Spotlight focuses on the GymMaster Online Module. The module allows you to integrate your schedule, member portal, and sign up page onto your existing website - a live timetable and your own branding, giving your members more ways to … More
Do you dread the idea of having to call up your clients to ask for payments on unpaid account balances? Do you let you financials suffer because you avoid that awkward conversation? Do you worry this phone call may affect your ongoing relationship … More
Debt collection doesn’t have to be the bane of your job any longer. With GymMaster, you can simply direct your members to the online member portal, where your members pay online. Whether it’s a failed payment, an IOU, or a complicated … More
Last week we looked at when people sign up and cancel their gym memberships. This week we’re taking an in depth look at when the most popular time is for members to visit your health club, and what you can do during the slow periods, or quiet season, … More